Soft white movement

Kim Munez Salazar 

CILA was founded by Kim Munoz Salazar, who holds a B.Sc. in textile design and a master's degree in design design from Shenkar College. She is currently the director of social projects at the Shenkar College of Engineering and Entrepreneurship.

Nine years ago, when Kim was a fourth-year textile design student at Shenkar, she and her classmate started the first pop-up store in the Tel Aviv port called "FASH". The store's agenda was to give a stage to young Israeli designers and artists. In its 10 months of operation, FASH has exhibited over 80 designers and has become a huge success.